The restaurant industry is fast paced and full of competition. In 2018, 63% of restaurants reported using social media to advertise. Despite a growing number of restaurants joining social media, a sizable amount of restaurants are making 5 major mistakes......

One of the biggest advantages of Facebook advertising is the wealth of data it generates. In fact, Facebook provides advertisers with a range of metrics that summarize campaign performance. However, this wealth of data is often underutilized as advertisers are not...

In this article we will detail the pros and cons of advertising on several popular social media networks. Facebook - Facebook is the biggest social media platform on earth, with over 2.38 billion active users. In regards to advertising, the shear scope of the platform...

What is Influencer Marketing? Influencer Marketing has taken social media by storm in recent years, even though it's been around for quite some time. In 1790 a British potter named Josiah Wedgewood made a tea set for the Queen of England and henceforth branded himself...

We’ve helped multiple grocery stores and supermarkets accomplish their digital marketing goals. While each supermarket has its own unique set of issues, there are several things virtually all stores can implement to improve their digital marketing efforts. Grow Social...